Public Relations + Media Training


PResence is an immersive public relations and media training program developed exclusively for women business leaders. You will learn how to elevate your exposure, gain the knowledge and confidence needed to work with the media and align your strategic communications strategy to your goals. 

Led by public relations experts and esteemed journalists, you have the option of developing your PR skills, fine-tuning your media presence, or both. 

Public Relations

You'll learn how to:​

  • approach PR like a pro.

  • align PR to your goals in order to gain ROI.

  • build a full, calendarized press plan.

  • pitch stories and write alerts so the media responds.

  • customize strategic messaging for segmented audiences.

  • ensure your content is relevant to the media.


You'll leave with:

  • defined PR goals, objectives, and tactics.

  • tailored key messaging.

  • specific language to use in a pitch.

  • a media list and contacts for local and national media.

  • a media alert template.

  • calendarized next steps so you can hit the ground running.

  • 1 hour of free consulting support ($175 value)


Media Training

You'll learn how to:

  • navigate the media landscape.

  • leverage media opportunities and develop lasting relationships with journalists.

  • handle questions you don't know how to answer.

  • position yourself as a thought leader.

  • develop your on-camera presence with a practice interview and detailed feedback.  


You'll leave with:

  • a pre-interview checklist.

  • key messaging tailored to your business.

  • detailed advice on improving your media interview skills.

  • a video segment featuring your business, for use on your website and social media.

  • the confidence to take on any interview opportunity that comes your way.

  • 1 hour of free consulting support ($175 value).


Interested in both sessions? You'll get a few bonuses!
  1. Inclusion in two local market pitches developed and executed by Rein Communications. ​

  2. Three hours of consulting support to use as you wish ($525 value).

See our upcoming training dates and locations HERE!

*Each session is limited to 12 participants. 

Application and acceptance to the program are required to attend. 

Charlotte, NC

United States

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